Monday, April 23, 2007

Superior Knowledge Usually Wins

FSBO. For Sale By Owner. You are going to take advantage of FSBOs. It is as simple as that. You are going to know more than they do and you are going to use that superior knowledge to make money when you purchase from someone going FSBO.

A little history of FSBOs in the United States.
80% of the properties for sale FSBO will eventually list with a Realtor and be finally sold that way.
10% of the properties for sale FSBO will net as much or more than they would have working with a Realtor and paying a Real Estate Commission.
10% of the properties for sale FSBO will net less or even significantly less than they would have working with a Realtor and paying a Real Estate Commission.

These percentages have varied only a little in the 29 years, as of 2007, that I have been involved in this business.

Here is how I describe these percentages:
80% eventually got smart and did what they should have done in the first place.
10% got lucky or used to be Realtors.
10% just gave away money that could have been theirs....this is your target market for making money from FSBOs.

Till next time...Jack

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